Innisfree "It's Real" Sheet Mask Reviews: Gold Kiwi, Green Tea, Jeju Bija & Rose! | Hello Pretty Bird! - A beauty and not-so-glamorous lifestyle blog

15 August, 2013

Innisfree "It's Real" Sheet Mask Reviews: Gold Kiwi, Green Tea, Jeju Bija & Rose!

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What an odd week this has been. My mother came for a visit - this is the first time that's happened since I moved to New York three years ago. Sounds exciting, right? Well, it would have been, except I spent the entire first two days of her trip...  wait for it... vomiting and sweating out a fever!

I won't get into the details, but I was SO SICK. I'm thinking it was food poisoning, maybe? In any case, our visit didn't go exactly as planned, but at least we got a chance to catch up and talk. We also had time for her to rummage through my massive drawer of skincare supplies, so I introduced her to one of my new favorite beauty products, Innisfree sheet masks! And that's what today's post is about. I bought a whole bunch of them from RoseRoseShop (aka rubyruby76 on eBay) last month and have had a chance to test out all of the varieties I purchased, so I figured I'd share my thoughts.

Innisfree It's Real Sheet Mask Reviews Gold Kiwi, Green Tea, Jeju Bija & Rose

In case you've never heard of it, Innisfree is a budget-friendly Korean brand focused on "natural" skincare and ingredients. A lot of their products feature fruit and herb extracts. If you're reading this and have no idea what sheet masks in general are, check out this post on the subject!

First up, some general thoughts on the quality/feel of Innisfree masks:

The first thing I noticed about these sheet masks was how much smaller and lighter the packets were than some other brands I've tried. The back of the package lists the contents as 20ml - I've seen many masks closer to the 30ml mark so that would explain that! Don't worry though, these masks are still fully saturated in serum, there just isn't that excess pool of goo at the bottom of the pouch like some other brands. The cotton sheets used by this brand are also quite thin, but I like that.

The packages are easy to tear open, but be careful - because they are so small the masks tend to settle towards the top, so try your best not to rip through the mask as you're opening it!

Here's what they look like on a human face:

Not a bad fit. A little weird around the bridge of my nose, but that's probably because my nose is super-pronounced, haha. The cotton on these masks is definitely on the thin side, so they're quite easy to tear and customize. I know some people don't like super-thin masks, but personally I prefer them because I feel like they fit more closely against my skin. Another thing I like about these masks is that they have those little flap things you can put over your eyes:

I love it when sheet masks have this because it forces me to relax and close my eyes, plus it reduces eye puffiness. If you don't like the eye flaps, you can always rip them off or fold them down.

Overall the Innisfree "It's Real" masks have a thin/lightweight feel, but still feel like quality products.

Moving on along to the individual varieties...

Innisfree "It's Real" Gold Kiwi Sheet Mask:

Front of the package.

Back of the package. No English listing of
ingredients on this one, sorry!

I sort of wish I could read the ingredients list on this package, because I'd like to know if it's "supposed" to do anything besides generally balance and moisturize the skin. So far as I can tell that's all it does... my skin felt refreshed and moisturized after using this, but the results weren't so incredible that I GASPED or something once I peeled the mask off.  The scent on this is fruity (surprise surprise) but not overwhelmingly strong.

Gold Kiwi was probably my least favorite of the four Innisfree masks I tried. It certainly wasn't bad, but it was the least exciting of the bunch for me. If you want something that's moisturizing and cheap and fruity-smelling then this might do the trick nicely for you though!

Innisfree "It's Real" Green Tea Sheet Mask:

Front of the package.

Ingredients and such.

This mask smells exactly like the rest of Innisfree's Green Tea line, which smells like green tea (duh) with a healthy dollop of fruitiness. In my opinion the Green Tea skincare line is highly fragranced, but I feel like the scent on this mask is a bit more subdued than some of the other items, which is good considering it has to sit on your face for 20 minutes. So far as I can tell, the "purpose" of this mask is sort of similar to the Gold Kiwi mask - general moisturizing and revitalizing. I prefer this one to Gold Kiwi though, because I find the fragrance more pleasant. This is a good choice if you're looking to add some moisture to your skincare routine, and is an extra-good choice if you're using other items from Innisfree's Green Tea line as it won't clash with the rather distinct scent they all share. :)

Innisfree "It's Real" Jeju Bija Sheet Mask:

Front of the package.

Back of the package and ingredients.

I was sort of confused when I first saw this mask online, because I've seen it listed both as "Jejubija" and "Bija" and I had no idea what "Bija" is. When you look closely at the front of the package though, it lists the active ingredient as torreya seed oil, which is a more common herbal ingredient so far less confusing. :) The purpose of this mask is "anti-trouble", which is fancy talk for anti-acne. I can't say how this would work on skin with severe acne because that's not my skin type, but I feel like this did a good job to soothe my skin when I had a minor breakout.

It can be a bit tricky to talk about anti-acne products, because there's a lot of debate about what does and doesn't work, plus everybody's skin responds differently to anti-acne ingredients. This mask won't "eat" acne like a treatment with salicylic acid or benzoyl peroxide would, but for me it moisturized while reducing inflammation a bit, which I would say is a very good thing if you're prone to mild/moderate breakouts. I think one of the biggest skin mistakes I made as a super-acne prone teen was to not use any moisturizer, as dry skin can really aggravate breakouts. It can be tricky to strike a balance between products that are moisturizing but also won't break you out, but with a bit of trial and error it's totally possible and your skin will feel better in the long run. If you're prone to really severe breakouts and/or have a lot of broken skin on your face I would be hesitant to use any sheet mask for fear of potential irritation, however there are still moisturizers out there that won't exacerbate that type of condition. This is just my opinion of course - I am not a dermatologist, so if you have any serious skin concerns it is best to consult with one.

Aaaaanyway, I really like the Bija/Jejubija mask because I feel like it's good for soothing troubled skin and moisturizing without being too heavy. The scent on this one is very mild, just a general sort of herbal/fresh smell.

Innisfree "It's Real" Rose Sheet Mask:
Front of the package.

Back of the package and ingredients.

The purpose of this mask is "smoothing", and my skin did in fact feel very smooth and hydrated after using it. This mask is very moisturizing, so I think it would be best suited for someone with normal to dry skin, as the serum might be too heavy for someone with oily skin. I used this at night along with my normal skincare routine, and my skin was very soft the next morning, so I definitely will be using this again on occasions when my skin feels dried out. The scent on this one is rather strong and decidedly floral - like roses, in fact! So if you hate rose-scented products, avoid this.

Bottom line on all the Innisfree sheet masks I tried:

I really like the fit of these masks - they're thin and light without feeling cheap, but they are cheap in terms of $$$, and who wouldn't like that? I particularly enjoyed the Jeju Bija and Rose varieties and will definitely purchase them again,  but I thought all the varieties I tried were good for general moisturizing/relaxation purposes. There are many other "flavors" I didn't try this time, so I think I'll be giving some of the others a shot in the future. Overall, Innisfree makes a nice mask and they're cheap enough to use frequently, so these get two thumbs up from me!

Where to buy: I got mine from RoseRoseShop - they also have some available with free shipping in their eBay store, rubyruby76. There are a number of other eBay sellers offering these masks as well, just make sure to check their seller feedback carefully!

Have you tried any of Innisfree's sheet masks? What did you think?
This post contains affiliate links. Check out my disclosure policy for more info!


  1. Thanks for the reviews, I love sheet masks =)

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  2. I always fond of using mask sheet like twice or thrice a week, and I have been eyeing this Innisfree It's real mask because they are so cheap lol the green tea one looks interesting :))

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  4. Had to click on this review after I tried the Bija mask in my Sparaj box. I didn't use the eye-flaps (wish I had, but wasn't sure about them) but LOVED how soft it made my skin afterwards.

  5. If you're looking to stock up on the Bija masks I really recommend the shop I mentioned above (RoseRoseShop). They have sales on masks all the time, plus their prices are fairly reasonable to begin with. And about eight billion other types of Innisfree masks to choose from.

  6. Thanks for the rec! I will definitely stalk her shop (in a perfectly non-creepy way, of course).

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