Review: Whiplash Eyelash Curler by Crave Naturals | Hello Pretty Bird! - A beauty and not-so-glamorous lifestyle blog

10 March, 2014

Review: Whiplash Eyelash Curler by Crave Naturals

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Put your hand up if you're one of those people who has yet to discover your ideal eyelash curler. Now put your other hand up if you only began to think about what your ideal eyelash curler might be like recently. If both of your hands are up, wave them in the air and scream (just because it's fun).

Whiplash Eyelash Curler by Crave Naturals

Today I'll be giving you an in-depth look at the Whiplash Eyelash Curler by Crave Naturals. Will it hold up to my newly-found standards? And do your arms hurt yet?

First things first, here's what I look for in an eyelash curler:
  • Curls lashes (duh)
  • Comfortable to hold during use
  • Doesn't pinch my eye area
  • Doesn't bend my lashes into a weird formation
  • Made of pure unicorn tears (OK, that one's optional)

Whiplash product features as listed on Amazon:
  • Ergonomic handle provides for full control and ease of use
  • Captures each lash for fully lifted lashes  
  • Designed for all eye shapes and sizes 
  • Create dramatic lashes that last all day
  • Closure latch makes it perfect for travelling
Hrmm, no unicorn tears. Whiplash product description/instructions from the box:

That definitely sounds like what an eyelash curler is supposed to do. Let's see what was in the box:

Whiplash Eyelash Curler by Crave Naturals

Here we have the curler, several replacement pads, and a little card with a coupon code and contact information for the company. I like that they've included a generous supply of replacement pads - it's annoying to not have any on hand.

I like the design of the curling part (is there a name for that? Someone please tell me!) because it's a nice shape for my eyes. I have no way of testing the "designed for all eye shapes and sizes" claim because I haven't been wandering around Brooklyn asking random people to test my eyelash curler, but it's definitely a fit for me. How about some results photos?

Whiplash Eyelash Curler by Crave Naturals results before and after

My lashes are sort of thin and invisible at the ends, so I put on a coat of mascara in the last pic so you could really see the difference.

Let's see how Whiplash held up to my curler checklist:

  • Does it curl lashes? Yes.
  • Is it comfortable to hold during use? Yes.
  • Does it pinch my eye area? Not at all, amazingly enough.
  • Does it bend my lashes into a weird formation? No.
  • Is it made of pure unicorn tears? No, but the metal/plastic does feels sturdy so I guess that's OK.

I can't comment on how this curler would compare to every other eyelash curler ever, but it's a definite improvement over the ELF curler I was using prior to receiving this. Since Whiplash doesn't pinch the hell out of my eyelids I will continue to use it and enjoy it, unicorn tears or not.

Where to buy:
You can find this product on Amazon, where it is currently on sale for $15.88. Make sure to scroll down the page a bit as the brand has a few special offers going on right now.

What do you think of the Whiplash Eyelash Curler? What do you look for in a curler?

Disclosure: I received the product featured above for review purposes. I did not receive any other form of compensation for this post and the opinions expressed above are 100% honest. This post contains affiliate links. For more information, check out my full disclosure policy.


  1. The packaging for this is so cute! I don't use eyelash curlers, but this sounds and looks pretty awesome. Even if it doesn't use unicorn tears.

  2. I love how many replacement pads you get with it!!

  3. Additionally it's tots adorbs! I own FOUR eyelash curlers and can't tell the difference between any of them. They are all pretty meh to me, but I am weirdly excited about this one.

  4. I love the packing and I for sure Love the pink handles and pads! I really like the part of it not pinching your eyelids. I hate when that happens. I have a tip on my blog today on how to tightline at the same time while curling your eyelashes with a eyelash curler. I definitely think they need to look into adding the unicorn tears!!.....LOL!

  5. I'm with you on the packaging! I looked at Walgreens and they're fresh out of unicorn tears eyelash curlers, so I guess I'll have to keep using Whiplash.

  6. Agreed! It's annoying to buy an eyelash curler and get like... two. Haha.

  7. Maybe you own four very similar eyelash curlers then? Haha, who knows. I mean ultimately if they curl your lashes I suppose that's good enough, but the lack of pinching is a biggie for me.

  8. Agreed! It would be hard to miss this box on a shelf...

  9. Ugh yes, eyelid pinching is the WORST feeling. I will check out your post later... I'm guessing unicorn tears weren't part of your post? :P

  10. I asked my boyfriend how to make a unicorn cry and he said "Chuck Norris" so do with that information as you will. Um, anyway... Yes, I can understand that. I've still never tried the Shu curler so I don't know how it compares to this.

  11. I'm always on the look out for a good eye lash curler but no matter what I try they always seem to pinch my eye lids! I've put it down to the fact that the curve of the lash curler is just too curved for my flat Asian face haha, these days I just curl the ends of my lashes to avoid pinching *sigh*

  12. I need to replace my beat up Shu Uemura curler as soon as my March "No-Buy" is over. Love that they give so many replacement pads!

  13. Sound like a nice curler. I don't use lash curlers too often. It's just an additional step wish I forgett mostly XD, althought I have an electric and a classic lash curler. Normally mascara does enough curling for my everyday look, luckily :D

  14. I see they're going for the Benefit market of cute, kitschy packaging! I'm super happy with my Shu Uemura S Curler, which seems to have been made for me.

    Shani x
    She Dreams in Perfect French

  15. Idk, no unicorn tears it's probably not legit...

    My problem with eyelash curlers is that they're ALL shaped the freaking same. Not everyone has a perfectly arched/round upper lash line. I would love to see some customization for people with more or less curvature. I've given up; my last attempt was with a straight bar heated lash curler that just wasn't hot enough IMO. I prefer mascaras to help me in this department.

  16. Very nice effect! And it's pink, so I'm for it! ;-)

  17. It's nice that it's held up for that long! I usually lose mine at some point. :P

  18. I think a lot of girls have that problem. The standard curler shape is rather round. Shani (one of the other commenters) mentioned the Shu Uemura S curler, and that might be viable option because the pinchy part (what ARE those called?!) is smaller.

  19. Me too! I wonder if I will run out of replacement pads before I inevitably lose the curler, haha...

  20. I forget sometimes too. Actually, one time recently I left the house with eyeliner on only one eye, haha. I might be a bit more distracted than the average person. :P

  21. Well if it works for brands like Benefit and TheBalm, why not? ;) I'm glad you've found something that works for you - I think I'm actually going to suggest that as an option for some of the girls commenting on this who have trouble with round curlers!

  22. I hear that. Shani (one of the other commenters) gave the Shu Uemura S curler a rave review, and in looking at photos of it I wonder if it might work for flatter eye shapes? Since it's the type of thing you work in small sections with. Just a thought!

  23. Haha, I agree! I didn't even mention that but the pink handle is a bonus. :)